Dear Reader,

I started this newsletter because, though I had clarity of purpose and vision in writing The Rest of the Man’s Show, I knew I couldn’t launch it alone. I needed a launch team. I want to thank you for coming alongside me and being that team for me this past season.

Now that my book has been released, many would understandably assume the heavy lifting is finished when, in reality, it has only begun. Modern marketers suggest promoting a book is about a 1-year marathon, as it takes time to get the word out without a massive platform going into a project. So, I will keep doing podcasts, speaking at in-person events, and sharing about my book at every turn. It would be too much to ask you to do that, too, but I want to ask you to do one final thing (maybe two if you haven’t done one item yet), and then I won’t bother you anymore.

First, if you haven’t done a Review, it would be incredibly helpful to me as a new author for you to do so (I explained this in detail in last week’s newsletter).

The big thing I want to ask you today is to Recommend my book. If you took a moment and posted a picture of yourself on Instagram, Facebook, TikTok, or X with The Rest of the Man’s Show and a simple caption like “Great book -you should really check it out!” that’s all it takes. Really! For an extra touch, add the ​Amazon URL​ to your post.

You can also text the Amazon link to a friend and tell them you thought they might enjoy the book and find it useful.

That's it! I've tried to make my case. I hope you'll give me a little push today as I continue promo over the next year. But as promised, I won't ask or pester you any further. I will likely do an update every month or so to keep you updated on relevant items, like a new book format coming soon.

Thank you for being part of the journey and for being my launch team!

Godspeed,

Bill